YiTK Newsletter #2

Youth IN THE KNOW
E-Newsletter

We're back with your next installment of Youth IN THE KNOW E-Newsletter, to keep you IN THE KNOW about kids, tweens, teens, and college students. To continue to receive this e-newsletter, please opt-in.

KIDS - DID U KNOW? 
Children Age Zero to Six Spend As Much Time With TV, Computers and Video Games As Playing Outside (http://www.kff.org/entmedia/entmedia102803nr.cfm )

TWEENS - DID U KNOW?
Youth, particularly tweens, agree that they often pay close attention to advertisements to make sure they buy the right products (36% of tweens ages 8-12 and 22% of teens ages 13-18). (http://www.harrisinteractive.com/news/allnewsbydate.asp?NewsID=1082)

TEENS - DID U KNOW?
68 percent of teens have created profiles on social networks like MySpace.com, Xanga or Facebook (
http://news.com.com/Teens+and+media+a+full-time+job/2100-1041_3-6141920.html)<//font><//strong><//span>

COLLEGE STUDENTS - DID U KNOW?
On average, a college student spends $70 annually on movie tickets compared to $32 for the general population including children. (http://www.harrisinteractive.com/news/allnewsbydate.asp?NewsID=773)

U have questions and we have access - to kids, tweens, teens, and college students. Send us your questions and we'll get U answers straight from the horse's mouth.

National Geographic Kids is the Official Publication of the Youth Marketing Mega Event Kids and Tweens Tracks - that's great for you because you get access to their brand new research on kids, tweens and health. They asked respondents ages 6-14... 

Which would you like to be in 2007: healthier, happier, or richer?

  • Happier 42%
  • Healthier 37%
  • Richer 22%

Who do you think is healthier overall: you or your parents?

  • I'm healthier 29%
  • My parents are healthier 15%
  • We're both about the same 57%

Approximately how many hours a day do you spend at home without any adult supervision?

  • None: There is always an adult home with me 36%
  • Less than an hour 29%
  • 1-2 hours 25%
  • 3-4 hours 9%
  • 5-6 hours 1%
  • More than 6 hours 0%  

 

Archived Issues are also available:

Youth IN THE KNOW Issue #1

Youth IN THE KNOW Issue #2
Youth IN THE KNOW Issue #3Youth IN THE KNOW Issue #4


 

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